NCCA UK runs campaigns to fund the treatment of individual children. These campaigns are organised into ‘journeys’ and ‘appeals’. The difference between the two formats is whether or not a final decision has been made on which treatment path represents the best option for a family. Appeals are only run when a family have determined their chosen treatment path and, with the charity, have fixed a fundraising total. Journeys are less focused campaigns for funds, keeping children with neuroblastoma in the public consciousness and collecting money for the very probable eventuality that they will require costly treatment path abroad.